The design deliberately took the local target audience and the income profile of the residents of Verviers into account. The aim was therefore not to create an explicitly luxurious store, but rather an accessible, professional and affordable appearance. This resulted in a bright and cheerful store with a calm, neutral base. Blue accents and striking lime yellow curtains give the interior character and create a fresh, recognisable appearance. The many shop windows reinforce the openness and make the store clearly visible from the square. In addition to the sales floor, FB Optics | Leroy Optiek has a separate refraction room and audiology room. The project was realised as a collaboration between WSB Design for the custom design and Forbettershops.com for flexible retail furniture.