Industrial Store Interior Design for Salchner Augenoptik in Innsbruck
In early 2024, Salchner Augenoptik was introduced to Forbettershops at the Opti trade fair in Munich. The practically applicable modular furniture immediately caught their attention. After the fair, Forbettershops was approached to assist with the new store design.
The brief was clear: the new store should have a subdued yet luxurious appearance, with some existing furniture integrated into the design. The materials were to be kept in natural colors and textures.
All details and materials were coordinated via email and phone. Forbettershops handled the transport to Innsbruck, while the client installed the easy-to-assemble furniture themselves. The result is a beautiful, timeless store, built to last well into the future.
